Three decades building infrastructure
for global real estate.
What began as a single brokerage in Warsaw in 1992 became the quiet machinery behind the world’s largest real estate networks.
Today, that same infrastructure powers MLS organizations, independent brokerages, and teams — alongside the global brands it was first built for.
This is the journey that brought us here.
Prime Property
When I arrived in Poland in 1992, there was no real estate industry. There was little privately owned property.
As communism ended, foreign investors arrived quickly. I founded Prime Property to serve this new demand, and soon we were representing Citibank, Ford Motor Company, McDonald’s, PepsiCo, Maersk, LG, Auchan, the Embassy of Japan, the Embassy of the Netherlands, and other global institutions.
From the beginning, the business was international. Every client. Every transaction. Every conversation crossed languages.
The Moment
In 1997, a team member called me over to her computer. We had just installed one of the first high-speed connections in the building — thanks to Citibank next door.
On the screen was Realtor.com. The first website I had ever seen.
At the time, no one knew how to build something like this. So I didn’t know it couldn’t be done.
With professors from the Warsaw University of Science and Technology, we built the first prototype of what would become Immobel. In 1999, I sold Prime Property to CB Richard Ellis — now CBRE — to pursue that vision.
Immobel
When the NASDAQ collapse made venture capital impossible, I self-funded Immobel. We launched in March 2000.
Our first client was the Miami Association of Realtors, who immediately understood the power of global visibility and language accessibility.
In 2008, we powered the first cross-border MLS listing exchange between Miami and Paris — covered by The New York Times. In 2013, Century21Global.com launched with listings from 60 countries in 19 languages, built and hosted by Immobel. In 2014, Sotheby’s International Realty launched its Global Referral System on our platform. In 2020, the Century 21 Global Referral Network followed.
A platform for the industry.
Immobel powers the multilingual and referral infrastructure behind Sotheby’s International Realty, Century 21, Coldwell Banker, ERA, Better Homes & Gardens, Corcoran, Engel & Völkers, and other global networks — facilitating more than $7 billion in referrals each year.
That foundation remains. What has changed is who else can access it.
MLS Organizations
Position every member’s listing in front of international buyers across languages and markets.
Independent Brokerages
Access global infrastructure without giving up brand, culture, or economics.
Enterprise Networks
Move introductions securely between offices, regions, countries, and languages.
GlobalView
Make listings discoverable across markets with a 19-language IDX framework.
The original idea remains intact.
Real estate is local. Opportunity is global.
The infrastructure to connect the two is what matters.
What began as a necessity is now an advantage — available to those who choose to use it.
Being independent does not mean standing alone. Being a local expert does not mean isolated.
And being global is no longer a privilege of size.
